TYPEBEA

Meet your new haircare obsession: TYPEBEA. The award-winning haircare brand co-founded by Rita Ora and wellness entrepreneur Anna Lahey – and it's earned every bit of its popularity. Built on clean, performance-led formulas, TYPEBEA hair products are designed to support healthier-looking hair from root to tip.

Shop TYPEBEA hair products for sale at BeautyWorks and see what your hair's been missing.

TYPEBEA Hair Products: Three Ranges, One Goal

TYPEBEA keeps things refreshingly easy. Every product sits within one of three ranges, so you know exactly where to start.

The Growth Range

If you’re craving fuller-looking, silky hair, this is the place to start.

At the centre of this edit is the G.1 Overnight Boosting Peptide Hair Growth Serum, a lightweight leave-on treatment packed with peptides that work while you sleep. Pair it with the G.2 Strength + Length TYPEBEA shampoo and G.3 conditioner for a wash-day routine that creates fuller, longer, and healthier hair. 

The G.4 Hydra-Gloss Treatment Hair Mask adds a glossy weekly reset, while the G.5 3-in-1 Dry Shampoo keeps hair feeling fresh between washes.

The Repair Range

Heat and colour can leave hair feeling a little worse for wear. This is the TYPEBEA lineup for hair that's been through both. 

Start with the R.1 Pre-Wash Bond Repair Mask before cleansing, then follow with the R.2 Damage Repair TYPEBEA Shampoo and R.3 Damage Repair TYPEBEA Conditioner. This duo nourishes from the inside out.

Finish with the R.4 Intense Repair Leave-In Treatment to protect your strands between washes. If you're also into serious bond repair, Olaplex pairs brilliantly alongside this range.

The Styling Range

Got healthy hair down, and just want to zhush it up? This is your fix.

The S.1 Ultimate Anti-Frizz Styling Serum tames flyaways and adds shine without the crunch, and the S.2 Sea Salt Texture Mist gives effortless, lived-in volume. Each offering the best of both worlds: protection and styling.

Why TYPEBEA Haircare Belongs in Your Routine

TYPEBEA products have a loyal following for a reason. Clean and free of fillers, its blends are built around serious ingredients. From peptides for growth to bond-repair actives for damage, choose from lightweight textures that don't weigh hair down. 

If you're already using Philip Kingsley for scalp health or Moroccanoil for frizz control, TYPEBEA complements both without doubling up. For those who love Evo's clean-beauty attitude, TYPEBEA will feel right at home on your shelf. Have colour-treated hair in need of a sulphate-free wash-day? Pureology is your go-to alongside TYPEBEA's growth and repair lineups.

And because beauty is holistic, pairing your TYPEBEA shampoo-conditioner routine with a targeted skincare approach never hurts. Medik8 shares the same philosophy, focusing on results for your skin.

Shop TYPEBEA Hair Products Online at BeautyWorks

Whether you're looking to buy TYPEBEA hair products online for the first time or restocking a cult fave, BeautyWorks has the full range ready to go.

Our hair specialists are on hand in-store at Melbourne Central and South Melbourne Market, or online if you'd rather shop from your couch. Either way, we'll help you find the right TYPEBEA products that work for you.

Frequently Asked Questions

Are TYPEBEA products suitable for all hair types?

Yes. The TYPEBEA range is designed to work across hair types and textures. Whether your hair is fine and flat, thick and coarse, colour-treated, or damaged, there's a TYPEBEA product formulated for your concern.

What’s the best pairing for a TYPEBEA shampoo and conditioner?

The range you choose from depends on your goals. Use the TYPEBEA shampoo to cleanse, then follow with the TYPEBEA conditioner from the same range, Growth or Repair. For best results, add a mask or treatment once a week and use the growth serum on a dry or damp scalp before bed.

Is TYPEBEA a clean haircare brand?

Yes. TYPEBEA hair products are built on clean, performance-led formulations, free from unnecessary fillers and harsh ingredients. The brand was founded with the belief that effective haircare and clean beauty aren't mutually exclusive. You get the results without the compromise.

Can I use TYPEBEA products with other haircare brands?

Absolutely. TYPEBEA hair products are designed to layer well with other professional haircare. Many of our customers mix TYPEBEA into an existing routine. If you're unsure what works together, our beauty insiders are always happy to help find your match made in heaven.
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