Wear your red shade loud and proud with a little help from De Lorenzo Novafusion Intense Ruby Red Shampoo! Created to meet the specific needs of ruby-toned red, this formulation controls colour, prevents fading and enhances vitality.

Botanically-infused Novafusion Intense Ruby Red brings back the brilliance of red-violet hair, while reducing fade and UV damage and bolstering shine and conditioning.

Benefits

• Prevents colour fade
  
• Bolsters brilliance in red-violet hair
  
• Enhances condition and shine
  
• Offers thorough UV protection

How to Use

Wash hair with Instant Rejuven8 Shampoo. Rinse thoroughly.

Apply product to palms and massage in. Allow up to five minutes for absorption. Rinse thoroughly.

Follow with Novafusion Colour Care Conditioner.

Ingredients

Water (Aqua), Cocamidopropyl Betaine, Disodium Cocoamphoacetate, Cocamide Mea, Peg-150 Distearate, Amodimethicone (And) Laureth-9 (And) Trideceth-12, Glycerin, Acrylates Copolymer, Iodopropynyl Butylcarbanate (And) Methylisothiazolinone, Sodium Benzoate, Titanium Dioxide, Mica, Xanthan Gum, Betula Alba (Birch) Bark Extract, Salixa Alba (Willow) Bark Extract, Crataeus Monogina (Hawthorn) Fruit Extract, Benzophenone-4, Fragrance, Citric Acid, Sodium Citrate, Aspalathus Linearis (Rooibos) Leaf Extract, Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract. Novafusion Shampoos May Contain: Basic Blue 3, Basic Blue 99, Basic Brown 16, Basic Brown 17, Basic Red 2, Ci42520, Ci61505, Basic Orange 31, Basic Red 51, Basic Yellow 87, Basic Red 22, Ci11320, Hc Yellow 13, Basic Blue 124, External Violet 2.