Immediately illuminate blonde and silver hair. This revitalizing violet shampoo corrects brassiness and yellow tones while brightening natural highlights for hair that is healthier, shinier, lit from within.

How to Use

Lather, indulge, rinse.

Benefits

Gently cleansesVisibly brightens and eliminates brassinessCan be used daily to brighten and tone blonde hair

Ingredients

Pure Violet and Reflective Pearlized Pigments correct brassiness, tone highlights and impart luminescent brightness and shine.

Oribe Signature Complex (Watermelon, Lychee and Edelweiss Flower) defends hair from oxidative stress, photoaging and the deterioration of natural keratin all while protecting from the drying, damaging and color-depleting effects of the elements.

Brightening Complex (Lemon, Ginger Root and Chamomile Extracts) optimizes shade, tonality and luminosity.

Lavender Extract helps nourish damaged and brittle hair while conditioning and adding shine.

Swiss Garden Cress Sprouts, high in phytonutrients, detoxify and protect the hair from environmental stress factors, pollutants and natural oxidation to help maintain color vibrancy.

Multi-UV Protection shields hair from the color-depleting, fading and drying effects of the sun's rays and UV exposure.